CVS SKINCARE MARKET ANALYSIS

CUSTOMER RECORDS: ~556,000 | DATES: 1/2020 TO 10/2023

DATA SOURCES: CVS, AMAZON, TARGET, SEPHORA, ULTA, WALMART, WALGREENS

QUICK LINKS

BEST & WORST PERFORMING KPIs

Demographic Analysis

CVS Strengths

ANALYSIS SUMMARY

MARKETING RECOMMENDATIONS

CVS Weaknesses

ANALYSIS SUMMARY

MARKETING RECOMMENDATIONS