Vice-Dean of Analytics and Chairperson of the Marketing Department at The Wharton School at University of Pennsylvania, Eric Bradlow Joins Stitched Insights Board
Stitched Insights Welcomes Eric Bradlow as Newest Investor and Member of Advisory Board
World-Renowned in Analytics
Eric is world-renowned for his wealth of experience in the field of analytics and is currently serving as Chairperson of the Wharton Marketing Department, The K.P. Chao Professor, Professor of Marketing, Statistics and Data Science, Economics and Education and Vice-Dean of Analytics at The Wharton School of the University of Pennsylvania.
Our team is excited to have Eric’s considerable academic weight and expertise behind our market-leading-technology. We’re especially looking forward to leveraging his award winning academic research in Bayesian modeling, statistical computing, and developing new methodology for unique data structures with application to business problems, and psychometrics in helping us measure the incremental impact of our new technology as it drives value for partners in new verticals (more on this in upcoming posts!)
Notable Marketing Accomplishments
As the Editor-in-Chief of Marketing Science from 2008 to 2011, Eric helmed the premier academic journal in Marketing. He was one of eight inaugural University of Pennsylvania Fellows and has been honored as: a Fellow of the American Statistical Association, a Fellow of INFORMS Society for Marketing Science, a Fellow of the American Education Research Association, a Fellow of the Wharton Risk Center, and a Senior Fellow of the Leonard Davis Institute for Health Economics. Eric is also past chair of the American Statistical Association Section on Statistics in Marketing, a past statistical Fellow of Bell Labs, and was previously named DuPont Corporation’s best young researcher.
Inspiring Leader
Stitched Insights Advisory Board and Leadership Team is pleased with the appointment of this experienced advisory board member: "His track record in the field of Analytics is impressive and has already proven a positive impact on our growth" says Carlos Vadillo, Head of Customer Success and Partnerships.
Eric has proven to be able to bring about organizational change and enable complex problem-solving through his analytical mastery. With his unique knowledge and skills, we consider him to be an inspiring leader to guide us further to a dominant and vital role in this evolving consumer insights space.
About the Company
Stitched Insights is the world’s most powerful consumer insights platform. The SaaS platform uses Linguistic Demographics IP (developed by our head scientists at Stanford’s Human-Centered Artificial Intelligence Lab) to identify competitors' customers and product KPIs that are trending across entire categories - enabling teams to create new and better experiences by listening to the entire market, not just their own customers.